Qualitative consumer & marketing research / Russell Belk, Eileen Fischer and Robert V. Kozinets

By: Belk, Russell W
Contributor(s): Fischer, Eileen, 1959- | Kozinets, Robert V, 1964-
Call number: 658.83 B432Q 2013 Material type: BookBookPublisher: London : Sage, 2013Description: 234 p. : ill. ; 25 cmISBN: 9780857027672 :Other title: Qualitative consumer and marketing researchSubject(s): Consumers -- Research | Marketing research | Qualitative research
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Item type Current location Call number Copy number Status Date due Barcode
General Books General Books สำนักวิทยบริการ (Center)
ชั้น 7 หนังสือทั่วไปภาษาอังกฤษ 000-900
658.83 B432Q 2013 (Browse shelf) 1 Available 2000060972

Includes bibliographical references and index

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